If you’re marketing on mobile, there is a wide range of ad partners to consider. From great networks to shady characters, the hard reality is that not one is untouched by fraud. In fact, average fraud across all ad networks is over 15 percent.
Mobile ad economist John Koetsier studied over 24 billion clicks on more than 700 ad networks, and the results are shocking.
Download this guide and learn:
The three types of mobile ad fraud
How to find the best ad networks and avoid the worst
Ad networks: Tools you should use to solve ad fraud
Marketers: Steps you should take if you identify fraud
And more about this $16.4 billion problem. Download the guide now.